Purpose

One of the first questions you should ask yourself about information you find on the Web is "why is the information being presented?"

Remember, some sites will fit in more than one of these categories (e.g. an entertainment site may be trying to sell something), and some sites may seem to have one purpose, but really be about something else.

example Example: Save the Endangered Tree Octopus
    What is the purpose of the site?
    Would you trust this information?
    Are there any clues that something "fishy" might be going on?

    (Click here for our explanation.)

    This is an example of a hoax site - a site designed to look like it has one purpose (in this case to advocate for an endangered species), but that really has a different purpose (here, to entertain you.) Clues include the fact that the site is part of "Zapato Productions International: Your Source For Conspiracies & Other Diversions" and that one of the FAQ's is "Why are Sasquatch allowed to gather Tree Octopuses?". It's important to careful read the content of any site you are using in your research.

    While this hoax site is amusing, not all sites with a hidden purpose are harmless. The site http://www.martinlutherking.org/, for example looks like a impartial source of information on the famous civil rights leader, but is actually maintained by a white nationalist (anti-black) group as a way to push slanted information and discredit Dr. King's legacy.