Mintel

Summary:

Maintains market research reports and consumer demographic/lifestyle profiles covering U.S. and international marketplaces. Access limited to current PSU students, faculty, and staff with a PSU email address. 

About this resource:

Maintains market research reports covering U.S. and international marketplaces. Each report combines data and analysis of the competitive landscape, market-share analysis, distribution, and market outlook. Detailed consumer demographic and lifestyle profiles are also available. 

Access requirements:

Access limited to current PSU students, faculty, and staff with a PSU email address. Limited to ten concurrent users.

This resource appears in the following subjects:

Restricted use, please contact the Library reference desk.